Animals in Super Bowl Commercials: A Timeless Tradition
The first time a Super Bowl commercial featured an animal was in 1986, when the iconic Budweiser Clydesdales made their debut. This legendary ad campaign helped solidify the Clydesdales as a symbol of tradition, strength, and American pride. That year, Super Bowl XX saw the Chicago Bears dominate the New England Patriots with a 46–10 victory, but for many, the Budweiser commercial was just as memorable.
Since then, animals have played a major role in Super Bowl advertising, often stealing the show with their charm, humor, and emotional appeal. From the loyal and majestic Clydesdales to heartwarming puppy ads and even unexpected animal stars like frogs and lizards, these commercials have become a highlight of the big game.
One of the most famous Super Bowl ads came in 2014 with Budweiser’s “Puppy Love” commercial, which told the touching story of an unbreakable bond between a Labrador puppy and a Clydesdale horse. The ad quickly became one of the most beloved Super Bowl commercials of all time, proving that animals have a unique ability to connect with audiences on an emotional level.
Whether it’s humor, nostalgia, or pure heartwarming moments, animals continue to be a winning formula for Super Bowl advertisers. Their presence in commercials not only entertains but also creates lasting memories that fans look forward to year after year.