Budweiser’s Clydesdale Foal: A Timeless Tale of Spirit and Perseverance in “First Delivery”
Budweiser’s 2025 Super Bowl commercial, “First Delivery,” has struck a chord with audiences worldwide, weaving a poignant story of determination through the eyes of a young Clydesdale colt. Set against the rustic backdrop of a barn and the open road, the ad follows this spirited foal as he watches in awe while the iconic Budweiser Clydesdales—symbols of strength and tradition—prepare for their latest mission. With each harness clink and hoofbeat, the colt’s longing grows, his wide eyes reflecting a deep yearning to join their storied ranks.
Though still young and untested, the foal’s chance arrives unexpectedly when one of the seasoned horses stumbles, leaving a gap in the team. Guided by instinct and an unshakeable desire to prove himself, the colt steps forward, his small frame trembling with both nerves and excitement. The journey that follows is no easy ride—rugged terrain, stormy weather, and sheer exhaustion test his limits. Yet, with every step, the foal’s determination shines, his spirit undeterred by the challenges ahead.
Along the way, the seasoned Clydesdales rally around him, their quiet encouragement a testament to the bond of the herd. They see in him the same fire that has fueled their legacy for generations—resilience, teamwork, and an unwavering commitment to the task at hand. As the colt pushes through the final stretch, his exhaustion gives way to triumph. He crosses the finish line, delivering his first load alongside his mentors, earning his place among them not through size or experience, but through heart and grit.
“First Delivery” is more than a commercial—it’s a celebration of tradition, the beauty of perseverance, and the power of belonging. The foal’s journey reminds us that true success isn’t handed down; it’s forged through courage, hard work, and an unrelenting drive to rise to the occasion. In a world that often feels fast-paced and uncertain, this young Clydesdale’s story inspires us to embrace our own challenges, trust in our potential, and never stop striving for the journey ahead.